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Speaking at the LawShare Conference
Thoroughly enjoyed speaking about Law Firm marketing at the Lowry Hotel in Manchester for the Lawshare Conference. Thank you to all those who attended and for listening to my advice on digital marketing and the customer journey. If you have an event you would like me to speak at or have any questions, please feel […]
Very Proud to Win ‘Leader in Legal’
Very proud to be named as ‘Leader in Legal’ by Propero Partners. To find out more about why I won and to read my interview about legal firms’ support functions, the future of unbundled services, and the increasingly on-demand culture firms are faced with please visit their website here.
Ben Trott Launches Law Firm Marketing Agency
After spending time as the Director of Marketing and Business Development for a large national firm, I decided to set up my own marketing agency. Having previously worked for a high street firm, a large corporate top 60 firm and a barristers chambers, I felt it was time to add value to other businesses in […]
Legal Marketing Interview With Kate Henderson
Welcome to the first in the series of legal marketing interviews. Today we have expert insight from Kate Henderson, Marketing Manager at Else Solicitors. How did you start in legal marketing? So, my career actually started out in fashion, I studied at NTU and completed my degree in International Fashion Business with a 2:1. Whilst at […]
USA Style! Legal Marketing Interview with Aleesha Khan from Miami
Welcome to the second in the series of legal marketing interviews. Today we have expert insight from Aleesha Khan from Miami, Marketing & Business Development Manager at Hogan Lovells US LLP. How did you start in legal marketing? After graduating from law school in Canada, I moved to Miami, Florida but was not licensed here. I wanted […]
Legal Marketing Insight From Rebecca Battersby
Welcome to the third in the series of legal marketing interviews. Today we speak with Rebecca Battersby, Marketing Manager at Blackstone Solicitors. How did you start in legal marketing? I started my marketing career as a marketing assistant at Blackstone Solicitors responsible for updating the website blog with relevant content, social media, blogging and managing internal […]
London Calling! Legal Marketing Interview With Liam Stein, Commercial Litigation Solicitor.
Fourth in the series of legal marketing interviews, this time with Liam Stein – Commercial Litigation Solicitor at Seth Lovis & Co. How did you start in law? After I had completed my LPC I was fortunate enough to obtain a paralegal position at a firm of solicitors in Amersham, Buckinghamshire specialising in debt recovery. Did […]
SEOh! – Law Firm SEO Tips & Insight From Our First 10 Weeks
After my first 10 weeks of running my new company (Marketing Lawyers), some industry thoughts I’ve had over the past few years have been confirmed. Many of my new clients have come to us because they are either confused on what they should be doing or on what they are receiving from their external search […]
Legal Marketing Interview With Richard Brent – Editor at Briefing, Burlington Media Group
Fifth in the series of legal marketing interviews, this time with Richard Brent – Editor of Briefing at Burlington Media Group. How have you seen law firm management styles change over your time in the industry? I think the very biggest change for law firm management over the last decade hasn’t been so much style as substance. The arrival […]
Legal marketing firm triples in size
Marketing Lawyers has tripled its client base within eight months, taking on clients across the country and internationally. Ben Trott, founder and managing director says the company is “plugging a gap in the market” by understanding the legal sector. There is a demand for a specialist marketing agency that really understands the law firms and […]
Top 11 Marketing Tips for Law Firms
The market place for legal services is getting more competitive as firms now have to battle online with a new range of digital, social, content and video marketing strategies. Sales training and enquiry handling strategies are also becoming more important than ever and a large part of our consultancy helps firms manage their leads more […]
Ben Trott Speaks for LexisNexis Webinar On Effective Branding for Law Firms
Do you want to know how to add value to your law firm brand? Ben Trott was invited to present a webinar for LexisNexis on ‘effective branding for law firms’ with Jamie White from Overture. In the seminar, you’ll hear a list of actionable steps you can take to develop your brand in line with […]
Marketing Lawyers – Weekly business update
What a busy couple of days we’ve had and it’s only Wednesday! Our Director has been up in the north-east and we are very excited to have signed up a new client to help them drive things forward in the digital world. Then over to Cheshire, looking at converting new enquiries and doing a mystery […]
Honorary Queen’s Counsel Nominations
It’s that time of year again when The Ministry of Justice opens it’s 2019/20 round of Queen’s Counsel Honoris Causa (honorary silk) awards by inviting nominations. Honorary QC is an opportunity to award individuals who have demonstrated particular skill and expertise in the conduct of advocacy, made a major contribution to the law of England and […]
Marketing Lawyers – Weekly business update 2
Another busy start to our week here at Marketing Lawyers. We finished a big project for a client, helping out with some interim marketing support and so celebrated with staff in Nottingham’s Pitcher and Piano. Then we headed to Newark for a Nottinghamshire Law Society networking event. We met some great new contacts and chewed […]
Free Law Firm Marketing Tips: How to Handle Enquiries in a Digital Age?
We are excited to be able to include our article in the Nottinghamshire Law Society – Summer Bulletin July 2019. The article is about law firm enquiry handling tips for the digital client and titled: ‘Free Law Firm Marketing Tips: How to Handle Enquiries in a Digital Age?’. Please follow the link to read our […]
How to Track Your Law Firm’s Marketing Activities?
We are delighted to have written a guest blog for Mediahawk on the age old problem of tracking your law firm marketing activities. The article is around the difficulties law firms face and the solutions for tracking your enquiries and return on investment. If you want to have a chat about your law firm marketing strategy, feel […]
