Our services
We are a full-service law firm marketing agency, specifically working with law firms and lawyers in the UK & internationally. We specialise in digital marketing (SEO & PPC / Google Ads), copywriting, website design and a range of other support services across marketing and business development. Our founder (Ben Trott), led a marketing department (in-house) for a national law firm and now advises sole practitioners, small, regional, national and international law firms on their digital marketing strategy.
Our track record is built on proven results, consistently driving revenue growth, enhancing profitability, and improving operational efficiency for law firms. With a deep understanding of the legal industry, we tailor strategies that yield measurable success. Explore how we can elevate your law firm’s performance.
“I helped a large national law firm in the UK generate over £6,000,000 of new instructions online”
What our clients say
Really enjoyed working with Ben. It’s refreshing to find an SEO consultant who is so passionate about the industry and goes the extra mile for his clients. Ben’s work with me has helped me deliver results for our firm.
Rebecca
Law Firm Marketing Manager
I worked with Ben Trott and Marketing Lawyers on a project for a law firm in 2023. His expert work and guidance achieved outstanding results. I would highly recommend them.
James O’Hara
Partner (Solicitor)
Fantastic help throughout the whole process!
Yvette Ratchford
Solicitor - Scion Legal
An experienced and reputable company which provides advice, assistance and training for all aspects of legal marketing and business development.
Manjinder Kang
Solicitor
I have worked closely with Ben over a number of years to develop and market niche new practice areas and specialisms within the law. Ben is an absolutely outstanding marketer and in particular his knowledge of and expertise in digital marketing is second to none… This led directly to an increase in new enquiries and instructions… This created a “snowball effect” in which those instructions increased our expertise in the field and, as a consequence, our ability to market ourselves and receive further enquiries and instructions. I would not hesitate to recommend Ben to anyone.
Gary B
Solicitor, Director
I cannot recommend Ben highly enough. Professional at all times. . . he has been a huge success and made a significant difference to his current firm.
Maria
Law Firm Owner
Ben took part in a business panel at our 2017 Lawshare Conference- Making it Work. . . Ben really impressed the audience with his knowledge of the legal market and was able to pass on practical tips on growing a law firm through marketing. Ben came across as very personable and knowledgeable with a clear passion for what he does! We had excellent feedback from the event and especially Ben’s words of advice.
Caroline
Senior Associate Solicitor
I have worked with Ben professionally for a number of years. He is an extremely talented marketing director with a very broad and deep expertise in all aspects of law firm marketing. His knowledge of online-marketing in particular is second-to-none. I know of few other people as hard-working and dedicated as Ben is. I strongly recommend him for his knowledge, expertise and experience.
Chris
Solicitor
I arranged two webinars through Marketing Lawyers and both were fantastic. . . we received great feedback from our webinars attendees.
Hayley Manson
Setfords
Great presentation from Ben to our event for lawyers, really good applied examples and discussion after the event too!
David
Nexa Law
Experts in helping law firms succeed
Our first-hand experience of working inside law firms and now as external advisors, means we really do understand the sector and your clients. Speak to us today about how we can help drive your law firm forward. We only help law firms, lawyers (barristers, solicitors and legal executives) and legal suppliers. We also help businesses and non-legal professionals in the legal sector. We focus on return on investment in everything we do.
Our results… Case studies
Case Study: Google Ads Success for a Property Law Firm
- Generate more conveyancing enquiries through Google Ads with measurable ROI.
- Launched a targeted Google Ads campaign with a dedicated landing page and lead tracking.
- Generated 33 conveyancing enquiries at an average cost of £52.69 per lead.
Case Study: AI Visibility Driving Rapid Growth for a Specialist Law Firm
- A law firm wanted to increase visibility across AI driven search platforms for its core practice.
- We launched an AI focused strategy to improve rankings in AI Overviews and ChatGPT recommendations.
- The firm now ranks for 87 terms in AI Overviews and ChatGPT driven traffic increased by 222.2%.
As Featured in
Insights
How Law Firms Can Rank in ChatGPT and Gemini
Law firms are starting to appear in ChatGPT and Google Gemini responses, but most are not doing so consistently. Good GEO (Generative Engine Optimisation), comes from good SEO (Search Engine Optimisation). The way you talk about yourself and how prevalent you are in traditional rankings massively helps your appearance in LLMs (Large Language Models). This […]
Ben Trott To Speak At Upcoming Legal Growth Conference
Our Managing Director, Ben Trott, will be speaking at the upcoming Legal Growth Conference, delivering a session focused on winning new work online in 2026 and improving enquiry conversion rates. Ben will share practical insights into how law firms can generate more leads digitally and convert a higher percentage of those enquiries into instructions. The […]
Christmas & New Year Hours
Please find our Christmas and New Years hours below. Christmas Eve – Open from 8am to 4pm Christmas Day – CLOSED Boxing Day – CLOSED December 27 & 28 – CLOSED New Year’s Eve – CLOSED New Year’s Day – CLOSED Friday 2 January 2026 – CLOSED Monday 5 January 2026 – Normal office hours […]
